Case study

Baton

Baton is the software a studio runs on: leads, proposals, projects, a branded client portal with design approvals, messaging, scheduling and invoicing. One system instead of ten tabs.

Client portalProposalsInvoicingThe platform that runs a studio

Baton studio dashboard showing client and project counts and a list of new inquiries — Every client and project in one place: the studio pipeline, from a new inquiry to an active build.

At a glance

Platform: A web app for the studio, plus a branded portal for each client
Languages: TypeScript; SQL for the database
Front end: Next.js 16 (App Router) and React 19, styled with Tailwind CSS 4
Back end and database: Supabase: Postgres with row-level security (the database itself decides who may see each record)
Sign-in: Supabase Auth; each client reaches only their own work
Hosting: Vercel, with scheduled jobs (like the weekly digest) on Vercel Cron
Email: Resend
Status: In daily use

The challenge

A studio is a lot of moving parts. New leads come in, proposals go out, projects move through stages, designs need client sign-off, files get sent, meetings get booked, and invoices have to follow. Run all of that across email threads, spreadsheets and DMs and things slip.

What we built

One place that carries a client from first contact to final invoice. A lead becomes a tracked record, a proposal is accepted in the app, and accepted work becomes a project with a visible timeline. The client gets their own branded portal to follow progress and approve design proofs. Messaging, file delivery, scheduling and invoicing live in the same system, and a weekly digest keeps everyone current.

Cockpit view with outstanding balance, overdue clients, and a list of invoices — Outstanding balances, overdue nudges and invoicing in one cockpit, so nothing goes out late.

Team-side project view with a status control and a request-info-from-client panel — Each project carries a clear status and a one-click way to ask the client for exactly what is needed.

Client portal home for a sample client showing their projects and progress — Every client gets their own branded portal to follow progress.

Client portal review screen with Approve and Request changes buttons on a design deliverable — Design proofs go out for review right in the portal: approve, or request changes, in one click.

A studio runs on Baton instead of a pile of tabs, on the same stack we bring to every build.

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